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Eye Tracking Market By Offering (Software ,Hardware), By Application(AR and VR, Human Behavior and Market Research, Assistive Communication) - Global Opportunity Analysis and Industry Forecast, 2018-2023

 Semiconductors and Electronics

Report Overview

GLOBAL EYE TRACKING MARKET was valued at USD 310 Million for the year 2017. Eye Tracking Market is further expected to grow at a CAGR of 27.16% from 2018 to reach USD 1.29 Billion by the year 2023. North America region holds the highest market share in 2017. The Asia-Pacific region is also considered as the fastest growing market in the forecasted period. The US is the major market in 2017 at country level and it is also further anticipated to grow at a steady pace in the next 5 years.

Eyetracking, Inc. (US), Seeing Machines Ltd. (Australia), Tobii AB (Sweden), Smart Eye AB (Sweden), Sensomotoric Instruments GmbH (Apple Inc.) (Germany) are some of the top players in the Eye Tracking Market with Tobii AB holding a substantial market share in 2017. Better global reach, at the operational level, is the main reason for holding this market share. Rising research and development expenses to satisfy the changing demands of end users, new product launches and organic growth strategies like collaboration & acquisition were a few techniques adopted by various manufacturers in last 5 years.

Drivers:

             Increasing demand for live & authentic data from different industry sectors

Restraints:

             Automation adopted by most industry sectors would reduce human involvement

Opportunities:

             Increasing use of applications in the AR/VR Market

Challenges:

             Estimating the economies of scale

The segmentation done on the basis of Offering include Software, Hardware of which the Hardware segment is expected to hold the highest market share during the forecast period. The market share is due to the increasing demand for products headgears, head-mounted displays, and glasses.

Segmentation done on the basis of Industry includes Automotive and Transportation, Healthcare and Research Labs, Consumer Electronics, Retail and Advertisement, Defense, and Aerospace segment of which Automotive and Transportation segment is expected to grow at the highest CAGR during the forecasted period. This growth is expected as automotive manufacturers like Audi & BMW are focusing on issues such as driver safety. The product features include observing specifics of driver eyelid closure, eye gaze pattern and to warn the driver if the eyes are off the road to prevent mishaps.

By Offering

Software

Hardware

Others

By Application

AR and VR

Human Behavior and Market Research

Assistive Communication

By Industry

Automotive and Transportation

Healthcare and Research Labs

Consumer Electronics

Retail and Advertisement

Defense, and Aerospace

Others

By Region

North America

Europe

Asia-Pacific

ROW

Key Market Players

Eyetracking, Inc.

Seeing Machines Ltd.

Tobii AB

Smart Eye AB

Sensomotoric Instruments GmbH (Apple Inc.)

Eyetech Digital Systems, Inc.

PRS in Vivo

Ergoneers GmbH

Sr Research Ltd.

Lc Technologies, Inc.

(Another brief information of 15 companies will be provided in the report)

Research Methodology:

Genesis Market Insights follows in-depth Research Methodology focused on reducing deviation in the collected data. GMI offers the most precise evaluations and projection for the market numbers. GMI engages following Market Engineering techniques –

  1. Raw Market Data is collected and compared with the Existing in-house Data on a broad front.
  2. Both Bottom-Up and Top-Down approaches are analyzed for segmenting and estimating measurable aspects of the market.
  3. To avoid bias, we filter the collected data collected from authenticated sources.
  4. GMI has a well proven Statistical Modeling System for estimates and forecasts.
  5. Further, the report findings are validated with the Industry Expert Panel on face to face or telephonic interviews.
  6. Panelists are approached from Leading Enterprises across the value chain including manufacturers, suppliers, technology providers, domain experts and buyers so as to validate a thorough and balanced market overview.

Detailed customization is also available for you. Further, if the report listed above does not meet your key requirements. Our customized research report will analytically cover the required market information you need which will help you to plan your business decisions.

Table Of Content

1. Introduction

1.1 Market Vision

       1.1.1 Market Definition

       1.1.2 Market Scope

1.2 Limitations

1.3 Stakeholders

2. Research Methodology

2.1. Research Process

       2.1.1. Secondary Research

             2.1.1.1. Key Data from Secondary Research

       2.1.2. Primary Research

             2.1.2.1. Key Data from Primary Research

             2.1.2.2. Breakdowns of Primary Interviews

2.2. Market Size Estimation

       2.2.1. Bottoms-Up Approach

       2.2.2. Top-Down Approach

       2.2.3. Annual Revenue Process

2.3. Data Triangulation 

2.4. Research Assumptions 

       2.4.1. Assumption

3. Executive Summary

4. Market Overview

4.1. Introduction

4.2. Drivers

4.3. Restraints

4.4. Opportunities

4.5. Challenges

4.6. Regulations

4.7. Supply Chain/Value Chain Analysis

4.8. Patent & Standards

5. Industry Trends

5.1. Introduction

5.2. Porter’s Five Forces Analysis

       5.2.1. Threat of New Entrants

       5.2.2. Threat of Substitutes

       5.2.3. Bargaining Power of Buyers

       5.2.4. Bargaining Power of Suppliers

       5.2.5. Intensity of Competitive Rivalry

6. Eye Tracking Market, By Offering

6.1. Software

6.2. Hardware

6.3. Others

7. Eye Tracking Market, By Application

7.1. AR and VR

7.2. Human Behavior and Market Research

7.3. Assistive Communication

8. Eye Tracking Market, By Industry

8.1. Automotive and Transportation

8.2. Healthcare and Research Labs

8.3. Consumer Electronics

8.4. Retail and Advertisement

8.5. Defense, and Aerospace

8.6. Others

9. Geographical Analysis

9.1. Introduction

9.2. North America

       9.2.1. U.S.

       9.2.2. Canada

       9.2.3. Mexico

9.3. Europe

       9.3.1. U.K.

       9.3.2. Germany

       9.3.3. Russia

       9.3.4. RoE

9.4. Asia Pacific

       9.4.1. China

       9.4.2. Japan

       9.4.3. RoAPAC

9.5. RoW

       9.5.1. Latin America

       9.5.2. Middle East and Africa

10. Company Profiles

(Business Overview, Financial Overview, Product write Up, Recent Developments)

10.1. Eyetracking, Inc.

10.2. Seeing Machines Ltd

10.3. Tobii AB

10.4. Smart Eye AB

10.5. Sensomotoric Instruments GmbH (Apple Inc.)

10.6. PRS in Vivo

10.7. Ergoneers GmbH

10.8. Sr Research Ltd

10.9. Lc Technologies, Inc.

10.10. Eyetech Digital Systems, Inc

(Another brief information of 15 companies will provided in report)

11. Competitive Analysis

11.1. Introduction

11.2. Market Positioning of Key Players

11.3 Competitive Strategies Adopted by Leading Players

        11.3.1. Investments & Expansions

        11.3.2. New Product Launches

        11.3.3. Mergers & Acquisitions

        11.3.4. Agreements, Joint Ventures, and Partnerships

12. Appendix

12.1. Questionnaire

12.2. Available Customizations 

12.3. Upcoming Events (Trade Fair, Exhibitions, Conferences)

 

List of Tables (62 Tables)

Table 1 Major Secondary Sources
Table 2 Eye Tracking Market, 2017-2023
Table 3 Market, By Offering, 2017-2023 (USD Million)
Table 4 Market for Hardware, By Tracking Type, 2017-2023 (USD Million)
Table 5 Market for Hardware, By Tracking Type, 2017-2023 (Thousand Units)
Table 6 Market for Hardware, By Application, 2017-2023 (USD Million)
Table 7 Market for Software, By Tracking Type, 2017-2023 (USD Million)
Table 8 Market for Software, By Application, 2017-2023 (USD Million)
Table 9 Market for Research and Consulting Services, By Tracking Type 2017-2023 (USD Million)
Table 10 Market for Research and Consulting Services, By Application, 2017-2023 (USD Million)
Table 11 Market, By Application, 2017-2023 (USD Million)
Table 12 Market for Assistive Communication, By Offering, 2017-2023 (USD Million)
Table 13 Market for Human Behavior and Market Research, By Type, 2017-2023 (USD Million)
Table 14 Market for Human Behavior and Market Research, By Offering, 2017-2023 (USD Million)
Table 15 Market for Other Applications, By Type, 2017-2023 (USD Million)
Table 16 Market for Other Applications, By Offering, 2017-2023 (USD Million)
Table 17 Market, By Tracking Type, 2017-2023 (USD Million)
Table 18 Remote Eye Tracking Market, By Offering, 2017-2023 (USD Million)
Table 19 Remote Eye Tracking Market for Hardware, By Vertical, 2017-2023 (USD Million)
Table 20 Remote Eye Tracking Market for Software, By Vertical, 2017-2023 (USD Million)
Table 21 Remote Eye Tracking Market for Research and Consulting Services, By Vertical, 2017-2023 (USD Million)
Table 22 Remote Eye Tracking Market, By Vertical, 2017-2023 (USD Million)
Table 23 Mobile Eye Tracking Market, By Offering, 2017-2023 (USD Million)
Table 24 Mobile Eye Tracking Market for Hardware, By Vertical, 2017-2023 (USD Million)
Table 25 Mobile Eye Tracking Market for Software, By Vertical, 2017-2023 (USD Million)
Table 26 Mobile Eye Tracking Market for Research and Consulting Services, By Vertical, 2017-2023 (USD Million)
Table 27 Mobile Eye Tracking Market, By Vertical, 2017-2023 (USD Million)
Table 28 Market, By Vertical, 2017-2023 (USD Million)
Table 29 Market for Retail and Advertisement, By Region, 2017-2023 (USD Million)
Table 30 Market for Retail and Advertisement, By Tracking Type, 2017-2023 (USD Million)
Table 31 Remote Eye Tracking Market for Retail and Advertisement, By Offering, 2017-2023 (USD Million)
Table 32 Mobile Eye Tracking Market for Retail and Advertisement, By Offering, 2017-2023 (USD Million)
Table 33 Market for Consumer Electronics, By Region, 2017-2023 (USD Million)
Table 34 Market for Consumer Electronics, By Tracking Type, 2017-2023 (USD Million)
Table 35 Remote Eye Tracking Market for Consumer Electronics, By Offering, 2017-2023 (USD Million)
Table 36 Mobile Eye Tracking Market for Consumer Electronics, By Offering, 2017-2023 (USD Million)
Table 37 Market for Healthcare and Research Labs, By Region, 2017-2023 (USD Million)
Table 38 Market for Healthcare and Research Labs, By Tracking Type, 2017-2023 (USD Million)
Table 39 Remote Eye Tracking Market for Healthcare and Research Labs, By Offering, 2017-2023 (USD Million)
Table 40 Mobile Eye Tracking Market for Healthcare and Research Labs, By Offering, 2017-2023 (USD Million)
Table 41 Market for Government, Defense, and Aerospace, By Region, 2017-2023 (USD Million)
Table 42 Market for Government, Defense, and Aerospace, By Tracking Type, 2017-2023 (USD Million)
Table 43 Remote Eye Tracking Market for Government, Defense, and Aerospace, By Offering, 2017-2023 (USD Million)
Table 44 Mobile Eye Tracking Market for Government, Defense, and Aerospace, By Offering, 2017-2023 (USD Million)
Table 45 Market for Automotive and Transportation, By Region, 2017-2023 (USD Million)
Table 46 Market for Automotive and Transportation, By Tracking Type, 2017-2023 (USD Million)
Table 47 Remote Eye Tracking Market for Automotive and Transportation, By Offering, 2017-2023 (USD Million)
Table 48 Mobile Eye Tracking Market for Automotive and Transportation, By Offering, 2017-2023 (USD Million)
Table 49 Market for Others, By Region, 2017-2023 (USD Million)
Table 50 Market for Others, By Tracking Type, 2017-2023 (USD Million)
Table 51 Remote Eye Tracking Market for Others, By Offering, 2017-2023 (USD Million)
Table 52 Mobile Eye Tracking Market for Others, By Offering, 2017-2023 (USD Million)
Table 53 Market, By Region, 2017-2023 (USD Million)
Table 54 North American Market, By Vertical, 2017-2023 (USD Million)
Table 55 Market in North America, By Country, 2017-2023 (USD Million)
Table 56 European Market, By Vertical, 2017-2023 (USD Million)
Table 57 European Market, By Country, 2017-2023 (USD Million)
Table 58 Market in APAC, By Vertical, 2017-2023 (USD Million)
Table 59 Market in APAC, By Country, 2017-2023 (USD Million)
Table 60 Market in RoW, By Vertical, 2017-2023 (USD Thousand)
Table 61 Market in RoW, By Region, 2017-2023 (USD Million)
Table 62 Key Player Market Ranking, 2017


List of Figures (55 Figures)

Figure 1 Market Segmentation
Figure 2 Geographic Segmentation
Figure 3 Market: Process Flow of Market Size Estimation
Figure 4 Market: Research Design
Figure 5 Market Size Estimation Methodology: Bottom-Up Approach
Figure 6 Market Size Estimation Methodology: Top-Down Approach
Figure 7 Data Triangulation
Figure 8 Assumptions for the Research Study
Figure 9 Market for Hardware Expected to Grow at Highest CAGR During Forecast Period
Figure 10 Assistive Communication Emerged as Largest Application in Eye Tracking Market in 2016
Figure 11 Remote Eye Tracking Expected to Remain the Most Dominant Approach in Eye Tracking Market During Forecast Period
Figure 12 Market for Automotive and Transportation Expected to Grow at Highest CAGR During Forecast Period
Figure 13 Market, By Geography, 2017-2023
Figure 14 Market Expected to Grow at High Rate During Forecast Period
Figure 15 Human Behavior and Market Research Expected to Hold Largest Share of Eye Tracking Market By 2023
Figure 16 Hardware Segment to Hold Largest Market Size During Forecast Period
Figure 17 Remote Tracking to Hold Largest Market Size During Forecast Period
Figure 18 On-Site Advertisement and Packaging in Human Behavior and Market Research Segment to Hold Largest Market Share During Forecast Period
Figure 19 Automotive Vehicles Sub segment in Other Applications Expected to Hold A Significant Market Share By 2023
Figure 20 North America to Hold Largest Share of Eye Tracking Market in 2016
Figure 21 Retail and Advertisement to Hold Largest Share of Eye Tracking Market By 2023
Figure 22 Drivers, Restraints, Opportunities, and Challenges for Eye Tracking Market
Figure 23 Market Size for Human Behavior and Market Research, 2017-2023
Figure 24 Market Size for Assistive Communication, 2017-2023
Figure 25 Market Size for Automotive, Aviation, and Other Related Industries, 2017-2023
Figure 26 AR/VR Market, 2014–2022
Figure 27 Market Size in Consumer Electronics Vertical, 2017-2023
Figure 28 Value Chain, Market
Figure 29 Key Industry Trends, Market
Figure 30 Market, Patent Analysis, 2016
Figure 31 Market Segmentation, By Offering
Figure 32 Hardware Expected to Dominate Eye Tracking Market During Forecast Period
Figure 33 Eye-Tracking Hardware Market for Other Applications Such as AR/VR and Automotive is Expected to Grow at Highest CAGR During Forecast Period
Figure 34 Eye Tracking Software Market for Other Applications Such as AR/VR and Automotive Expected to Grow at Highest CAGR During Forecast Period
Figure 35 Human Behavior and Market Research Application to Dominate Eye-Tracking Research and Consulting Services
Figure 36 Market Segmentation, By Application
Figure 37 Human Behavior and Market Research Expected to Be Largest Application in Eye Tracking Market By 2023
Figure 38 Market for Human Behavior and Market Research, By Offering, 2017 vs 2023 (USD Million)
Figure 39 Market for Other Applications, 2017 vs 2023 (USD Million)
Figure 40 Market Segmentation, By Tracking Type
Figure 41 Remote Tracking Expected to Dominant Eye Tracking Market During Forecast Period
Figure 42 Remote Eye Tracking Market for Hardware to Grow at Highest CAGR During Forecast Period
Figure 43 Hardware Segment to Dominate Mobile Eye Tracking Market During Forecast Period
Figure 44 Market Segmentation, By Vertical
Figure 45 Retail and Advertisement Vertical Expected to Be Largest Contributor to Eye Tracking Market By 2023
Figure 46 European Market for Retail and Advertisement Expected to Grow at Highest CAGR During Forecast Period
Figure 47 Market for Consumer Electronics in APAC Expected to Grow at Highest CAGR During Forecast Period
Figure 48 North America Expected to Be Largest Contributor to Eye Tracking Market for Healthcare and Research Labs During Forecast Period
Figure 49 North America Expected to Dominate Market for Government, Defense, and Aerospace Vertical During Forecast Period
Figure 50 Market for Automotive and Transportation in Europe Expected to Grow at Highest CAGR During Forecast Period
Figure 51 North America Expected to Dominate Market for Other Verticals During Forecast Period
Figure 52 Market Segmentation, By Region
Figure 53 Market, By Region, 2017 vs 2023 (USD Million)
Figure 54 Geographic Snapshot of Market: Japan Expected to Be the Fastest-Growing Country in Eye Tracking Market
Figure 55 Market Size in North America, By Country, 2017 vs 2023 (USD Million)

 

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