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Test Data Management Market By Deployment Type (Cloud, On-Premises) By Component (Solutions, Services) By Application (Synthetic Test Data Generation, Data Subsetting, Data Compliance and Security) By Industry Sector (Hospitality, Telecom and IT, Education, Healthcare)- Global Size Analysis and Industry Forecast, 2018-2023.


Report Overview

GLOBAL TEST DATA MANAGEMENT MARKET was valued at USD 625.28 Million in the year 2017. Global Test Data Management Market is further estimated to grow at a CAGR of 11.20% from 2017 to reach USD 1,182.30 Million by the year 2023. North America region holds the highest market share in 2017 and Asia-Pacific market is considered as the fastest growing market in the forecasted period. At a country level, developed markets like the U.S. holds the notable market share in 2017 and it is projected to grow at a gradual pace in the coming years.

IBM Corporation (U.S), CA Technologies (U.S), Informatica (U.S), Delphix (U.S), Infosys Limited (India), Original Software (U.K), Compuware Corporation (U.S), MENTIS (New York), Cigniti Technologies (India), DATPROF (Netherlands), Ekobit d.o.o. (Europe), Solix Technologies, Inc. (U.S) are some of the key players in the Test Data Management Market with IBM Corporation holding the substantial market share because of its better technological advancements and global reach. Hi-tech up-gradation to cater changing demand of end users. similarly, growth strategies such as acquisition & merger were few techniques adopted by most of the top players in last 5 years.


             Increasing use of synthetic data generation tools for manipulation of production data


             Lack of knowledge to the testers for the creation of alternate data solutions


             Reduce human error in the calculation process


             Data corruption may occur due to use of same data repeatedly by multiple teams

Global Test Data Management Market is segmented on the basis of deployment type, component, application, industry sector & region. The implementation segment is expected to hold the highest market share during the forecast period.

In the deployment type, cloud deployment is also expected to grow at the highest CAGR during the year 2018-2023.

Key Benefits for Stakeholders

Test Data Management Solutions & Service Providers

Research and Consulting organization

Third- Party System Integrators, Software testing providers

Resellers and distributors

QA providers.

By Deployment Type



By Component


       Web Experience Management

       Mobile and Social Content Management

       Digital Marketing Management





By Application

Synthetic Test Data Generation

Data Subsetting

Data Compliance and Security

Data Masking

Data Profiling and Analysis


By Industry Sector


Telecom and IT 




Banking, Financial Services, and Insurance

Media & Entertainment

By Region

North America




Key Market Players

IBM Corporation

CA Technologies



Infosys Limited

Original Software

Compuware Corporation


Cigniti Technologies


Ekobit d.o.o.

Solix Technologies, Inc.

(Another brief information of 13 companies will be provided in the report)

Research Methodology:

Genesis Market Insights follows in-depth Research Methodology focused on reducing deviation in the collected data. GMI offers the most precise evaluations and projection for the market numbers. GMI engages following Market Engineering techniques –

  1. Raw Market Data is collected and compared with the Existing in-house Data on a broad front.
  2. Both Bottom-Up and Top-Down approaches are analyzed for segmenting and estimating measurable aspects of the market.
  3. To avoid bias, we filter the collected data collected from authenticated sources.
  4. GMI has a well proven Statistical Modeling System for estimates and forecasts.
  5. Further, the report findings are validated with the Industry Expert Panel on face to face or telephonic interviews.
  6. Panelists are approached from Leading Enterprises across the value chain including manufacturers, suppliers, technology providers, domain experts and buyers so as to validate a thorough and balanced market overview.

Detailed customization is also available for you. Further, if the report listed above does not meet your key requirements. Our customized research report will analytically cover the required market information you need which will help you to plan your business decisions.

Table Of Content

1. Introduction

1.1 Market Vision

       1.1.1 Market Definition

       1.1.2 Market Scope

1.2 Limitations

1.3 Stakeholders

2. Research Methodology

2.1. Research Process

       2.1.1. Secondary Research

    Key Data from Secondary Research

       2.1.2. Primary Research

    Key Data from Primary Research

    Breakdowns of Primary Interviews

2.2. Market Size Estimation

       2.2.1. Bottoms-Up Approach

       2.2.2. Top-Down Approach

       2.2.3. Annual Revenue Process

2.3. Data Triangulation 

2.4. Research Assumptions 

       2.4.1. Assumption

3. Executive Summary

4. Market Overview

4.1. Introduction

4.2. Drivers

4.3. Restraints

4.4. Opportunities

4.5. Challenges

4.6. Regulations

4.7. Supply Chain/Value Chain Analysis

4.8. Patent & Standards

5. Industry Trends

5.1. Introduction

5.2. Porter’s Five Forces Analysis

       5.2.1. Threat of New Entrants

       5.2.2. Threat of Substitutes

       5.2.3. Bargaining Power of Buyers

       5.2.4. Bargaining Power of Suppliers

       5.2.5. Intensity of Competitive Rivalry

6. Test Data Management Market, By Deployment Type

6.1. Cloud

6.2. On-Premises

7. Test Data Management Market, By Component

7.1. Solutions

       7.1.1. Web Experience Management

       7.1.2. Mobile and Social Content Management

       7.1.3. Digital Marketing Management

       7.1.4. Others

7.2. Services

       7.2.1. Consulting

       7.2.2. Training

8. Test Data Management Market, By Application

8.1 Synthetic Test Data Generation

8.2 Data Subsetting

8.3 Data Compliance and Security

8.4 Data Masking

8.5 Data Profiling and Analysis

8.6 Others

9. Test Data Management Market, By Industry Sector

9.1. Hospitality

9.2. Telecom and IT 

9.3. Education

9.4. Healthcare

9.5. Retail

9.6. Banking, Financial Services, and Insurance

9.9. Media and Entertainment 

10. Geographical Analysis

10.1. Introduction

10.2. North America

       10.2.1. U.S.

       10.2.2. Canada

       10.2.3. Mexico

10.3. Europe

       10.3.1. U.K.

       10.3.2. Germany

       10.3.3. Russia

       10.3.4. RoE

10.4. Asia Pacific

       10.4.1. China

       10.4.2. Japan

       10.4.3. India

       10.4.4. RoAPAC

10.5. RoW

       10.5.1. Latin America

       10.5.2. Middle East and Africa

11. Company Profiles

(Business Overview, Financial Overview, Product write Up, Recent Developments)

11.1. IBM Corporation

11.2. CA Technologies

11.3. Informatica

11.4. Delphix

11.5. Infosys Limited

11.6. Original Software

11.7. Compuware Corporation

11.8. MENTIS

11.9. Cigniti Technologies

11.10. DATPROF

11.11. Ekobit d.o.o.

11.12. Solix Technologies, Inc.

(Another brief information of 13 companies will be provided in the report)

12. Competitive Analysis

12.1. Introduction

12.2. Market Positioning of Key Players

12.3 Competitive Strategies Adopted by Leading Players

        12.3.1. Investments & Expansions

        12.3.2. New Product Launches

        12.3.3. Mergers & Acquisitions

        12.3.4. Agreements, Joint Ventures, and Partnerships

13. Appendix

13.1. Questionnaire

13.2. Available Customizations 

13.3. Upcoming Events (Trade Fair, Exhibitions, Conferences)


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